伊勢茶の特徴はコクのある濃い味わい。旨味・甘味ほどよい渋みのバランスが良いお茶です。
三重県の風土でそだったお茶は葉肉が厚く、滋味濃厚で3煎目まで味や香りが変化がないと言われております。
色も鮮やかで見ても香っても味わっても楽しめるお茶です。

Ise tea is characterized by its rich, full-bodied flavor.
It is a tea with a good balance of umami, sweetness and astringency.
Tea grown in the climate of Mie Ken has thick leaves and a rich flavor, and it is said that the taste and aroma do not change even after three brews.
It is a tea that is vibrant in color and enjoyable to look at, smell and taste.